BINUS @
Greater Jakarta
Bandung
Malang
BINUS Graduation
More
Graduation
Wisuda 62
PATRICK
PATRICK
1801405084
Degree
Strata 1
Program/Study Program
International Business Management
Faculty/School
BBS Undergraduate Program
THESIS TITLE
ANALYSE THE INFLUENCE OF BRAND IMAGE, CHARACTERISTIC PRODUCT, AND INCENTIVE IN DECISION MAKING TO BECOME MEMBER ON PT.BWL INDONESIA (CASE: MILLENNIAL GENERATION)