BINUS @
Greater Jakarta
Bandung
Malang
BINUS Graduation
More
Graduation
Wisuda 62
FITRA FORTUNA LAUTANI ANSHARI
FITRA FORTUNA LAUTANI ANSHARI
2001581066
Degree
Strata 1
Program/Study Program
International Business Management
Faculty/School
BBS Undergraduate Program
THESIS TITLE
THE EFFECT OF PRICE DISCOUNT FRAMING, E-WOM, AND PACKAGING TOWARDS PURCHASE DECISION (STUDY ON LOCAL BRAND COSMETIC CUSTOMERS)