BULAN FITRI AMALIA NOER SETIAWAN

2001921840
Degree Strata 2
Program/Study Program Communication
Faculty/School BINUS Graduate Program
THESIS TITLE THE INFLUENCE OF PACKAGING ATTRIBUTES (PACKAGING COLOR, MATERIAL PACKAGING, DESIGN OF WRAPPER) AQUATIC ANIMAL HAPPYMEAL MCDONALD EDITION IN DKI JAKRTA AGAINST CONSUMER BUYING BEHAVIOR WITH MOTIVATION AND PERCEPTION

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