MUHAMMAD BINTANG ARYAGUNA

2101641892

Degree Strata 1

Program/Study Program Business Creation

Faculty/School BBS Undergraduate Program

THESIS TITLE REDOLENCE BUSINESS DEVELOPMENT WITH THE SOCIAL MEDIA MARKETING INFLUENCE ANALYSIS APPROACH THROUGH BRAND AWARENESS, BRAND IMAGE, AND BRAND LOYALTY DURING THE COVID-19 PANDEMIC ON CUSTOMER PURCHASE DECISION