VIRGILIUS

2101651584

Degree Strata 1

Program/Study Program International Business Management

Faculty/School BBS Undergraduate Program

THESIS TITLE ANALYSIS OF THE EFFECT OF SOCIAL MEDIA, PRICES, AND BETTA FISH TYPES ON PURCHASE DECISIONS WITH PURCHASE INTENTIONS AS AN INTERVENING (CASE STUDY ON BETTA ORNAMENTAL FISH FANS IN THE TANGERANG AREA)