LEVIN ALDO MERIANDI

2201760005

Degree Strata 1

Program/Study Program International Business Management

Faculty/School BBS Undergraduate Program

Campus

THESIS TITLE ANALYSIS THE INFLUENCE OF INFLUENCER, PERSONAL BRANDING, AND SOCIAL MEDIA MARKETING ON PURCHASE INTENTION THROUGH BRAND EQUITY IN THE CASE STUDY OF FASHION INDUSTRY USER IN JABODETABEK