KELVIN SURYADJI

2201826411
Degree Strata 1
Program/Study Program Marketing
Faculty/School BBS International Undergraduate Program
Campus BINUS
@ Senayan Campus
THESIS TITLE THE EFFECT OF THE STYLE OF LUXURY BRANDS (CLASSIC VS MODERN) TOWARDS PERCEIVED LUXURY & SCARCITY, AND HOW IT IMPACTS CUSTOMER WILLINGNESS-TO-PAY MORE

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