ERNI AGUSTINA

2201918886
Degree Strata 1
Program/Study Program Business Management (PJJ)
Faculty/School BINUS Online Learning
THESIS TITLE THE INFLUENCE OF PERCEIVED SOURCE HOMOPHILY ON PERCEIVED SOURCE CREDIBILITY AND ATTITUDE TOWARD UGC AND ITS IMPACT ON PURCHASE INTENTION AND E-WORD OF MOUTH OF OFD CONSUMERS IN JAKARTA
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