rahmat ilahi

2201925001
Jenjang Strata 2
Program MM (Management)
Fakultas BINUS Business School Master Program
Judul Thesis ANALYSIS OF THE INFLUENCE OF SOCIAL MEDIA MARKETING AND ELECTRONIC WORDS OF MOUTH ON PURCHASE INTENTION AMONG BINA NUSANTARA UNIVERSITY STUDENTS CLASS OF 2022 THROUGH BRAND EQUITY AS A MEDIATING VARIABLE
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