aryo bismo, s.e., m.m

2240003384
Jenjang Strata 3
Program Doctor of Research in Management
Fakultas BINUS Business School Doctoral Program
Judul Disertasi THE EFFECT OF PARASOCIAL RELATIONSHIP ON BRAND ADVOCACY MEDIATED BY RELATIONAL QUALITY AND SELF BRAND CONNECTION. STUDY ON THE USE OF SOCIAL MEDIA BY MILLENIAL CONSUMER
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