AKBAR FADILAH

2301895800

Degree Strata 1

Program/Study Program Creativepreneurship

Faculty/School BINUS Business School Undergraduate Program

THESIS TITLE THE IMPACT OF BUY NOW PAY LATER (BNPL) USAGE ON FAST FASHION PURCHASING BEHAVIOR: THE MEDIATING ROLE OF IMPULSIVE BUYING AND ITS IMPLICATIONS FOR SUSTAINABLE CONSUMPTION