MARSYA ANDINI LAENA ADEFTA

2301922152

Degree Strata 1

Program/Study Program International Business Management

Faculty/School BBS Undergraduate Program

THESIS TITLE APPLICATION OF RESOURCE BASED-VIEW (RBV) CONCEPT AND VRIO ANALYSIS IN EFFORTS TO IMPROVE SUSTAINABLE COMPETITIVE ADVANTAGE IN FINTECH MANAGEMENT OF PT TELKOM INDONESIA (CASE STUDY ON MERCHANT PAYMENT SOLUTION PRODUCTS)