YOGI PURNOMO

2301931730

Degree Strata 1

Program/Study Program International Marketing

Faculty/School BBS Undergraduate Program

THESIS TITLE ANALYSIS THE INFLUENCE OF SOCIAL MEDIA MARKETING, CUSTOMER EXPERIENCE ON PURCHASE INTENTION AND CONSUMER BUYING BEHAVIOR AS INTERVENING VARIABLES (CASE STUDY OF PRODUCT M BROWNIES ROASTED AT PT. TITIK TEMU MILENIAL)