EMANUELA EDA GALUH NOVEMIL

Degree Strata 1

Program/Study Program Business Management (PJJ)

Faculty/School BINUS Online Learning

GPA 3.91

Achievement Summa Cum Laude

THESIS TITLE THE INFLUENCE OF TIKTOK SHOP LIVE STREAMING ON CONSUMER BEHAVIOR AND SUSTAINABLE BUYING INTENTIONS IN THE MEN'S CASUAL FASHION INDUSTRY