AJENG MUSTIKA TRIYANTI

2301985954

Degree Strata 2

Program/Study Program MM (Management)

Faculty/School BINUS Business School Master Program

THESIS TITLE ANALYSIS OF THE INFLUENCE OF PRODUCT QUALITY, AFTER-SALES SERVICE, SALES PROMO PROGRAM, BRAND EXPERIENCE, ON BRAND LOYALTY THROUGH CUSTOMER SATISFACTION (CASE STUDY: MITSUBISHI FUSO INDONESIA)