BINUS @
Greater Jakarta
Bandung
Malang
BINUS Graduation
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Graduation
Wisuda 70
Margaret Angelica
margaret angelica
2401961324
Jenjang
Strata 1
Program
Marketing Communication
Fakultas
Faculty of Digital Communication and Hotel & Tourism
Judul Skripsi
THE EFFECT OF INFLUENCER ENDORSEMENT AND E-WOM ON BRAND IMAGE (STUDY ON THE ORIGINOTE BRAND ON TIKTOK SOCIAL MEDIA IN GENERATION Z)
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