REDHO SETYA ANGGARA

2401989985

Degree Strata 1

Program/Study Program Business Management (PJJ)

Faculty/School BINUS Online Learning

Campus BULC Palembang

THESIS TITLE THE EFFECT OF AFFILIATE MARKETING PROGRAM STRATEGY AND BRAND EXPERIENCE ON CONSUMER-BASED BRAND EQUITY: A CASE STUDY IN THE MUSLIM CLOTHING FASHION INDUSTRY