RIRIN SEPTIANI

2402005621

Degree Strata 1

Program/Study Program Business Management (PJJ)

Faculty/School BINUS Online Learning

Campus BULC Palembang

THESIS TITLE THE INFLUENCE OF LIVE BROADCAST CHARACTERISTICS ON S-COMMERCE PLATFORMS ON CONSUMER CO-CREATION AND CO-DESTRUCTION BEHAVIOUR IN JABODETABEK WITH PROMOTION INCENTIVES AS MODERATION