BINUS @
Greater Jakarta
Bandung
Malang
BINUS Graduation
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Graduation
Wisuda 70
Putu Dewi Widiantari
putu dewi widiantari
2402314256
Jenjang
Strata 2
Program
Communication
Fakultas
BINUS Graduate Program
Judul Thesis
THE INFLUENCE OF KOREAN BRAND AMBASSADOR, PRODUCT PRICE, PRODUCT REVIEW, PERCEIVED QUALITY, AND CAMPAIGN MESSAGE ON BRAND IMAGE IN PURCHASING DECISION OF INDONESIAN LOCAL MAKEUP BRAND IN SOCIAL MEDIA
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