WILSON

2440003732

Degree Strata 1

Program/Study Program Business Creation

Faculty/School BBS Undergraduate Program

THESIS TITLE BUSINESS DEVELOPMENT OF WONDERS CREAMS WITH THE APPROACH OF ANALYZING THE INFLUENCE OF VISUAL SENSORY CUES, AUDITORY SENSORY CUES, TASTE SENSORY CUES, SENSORY BRAND EXPERIENCE, AND CUSTOMER SATISFACTION TOWARDS BRAND LOYALTY