BINUS @
Greater Jakarta
Bandung
Malang
BINUS Graduation
More
Graduation
Wisuda 70
VINCENT SURYADY
VINCENT SURYADY
2440005183
Degree
Strata 1
Program/Study Program
Global Business Marketing
Faculty/School
BBS Undergraduate Program
THESIS TITLE
Analysis of the Influence of Korean Artists as Brand Ambassadors and Product Quality on Brand Image and Purchase Intention in the Beauty Industry in the Jabodetabek Region