BINUS @
Greater Jakarta
Bandung
Malang
BINUS Graduation
More
Graduation
Wisuda 72
JEFFRY LOUIS
JEFFRY LOUIS
2440011293
Degree
Strata 1
Program/Study Program
Global Business Marketing
Faculty/School
BBS Undergraduate Program
THESIS TITLE
THE EFFECT OF PRICE PERCEPTION, PRODUCT QUALITY AND PROMOTION IN THE PLASTIC INDUSTRY BASED ON SUSTAINABLE HOUSEHOLD PRODUCTS ON SUSTAINABLE PURCHASE INTENTION ON THE SHOPEE PLATFORM