BINUS @
Greater Jakarta
Bandung
Malang
BINUS Graduation
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Graduation
Wisuda 70
Feliciana Herny
feliciana herny
2440049954
Jenjang
Strata 1
Program
Global Business Marketing
Fakultas
BBS Undergraduate Program
Judul Skripsi
ANALYSIS OF THE INFLUENCE OF PACKAGING, MENU, AND PRICE IN DETERMINING PURCHASE INTENTION ON MCDONALD'S AND BTS COLLABORATION PRODUCTS AND THEIR IMPACT ON BRAND LOYALTY
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