MUHAMMAD JIZDAN MAHSHON CHOLID

2440095531
Degree Strata 1
Program/Study Program Management
Faculty/School BBS Undergraduate Program
Campus BINUS
@ Kemanggisan Campus
THESIS TITLE GEN-Z IMPULSE BUYING BEHAVIOR: MARKETING STRATEGY (DOUBLE DATE PROMO & INFLUENCER) AND SHOPPING LIFESTYLE ON THE TIKTOK SHOP PLATFORM

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