ALVIN LOUIS CHENDRAWAN

2440099025

Degree Strata 1

Program/Study Program Business Management (PJJ)

Faculty/School BINUS Online Learning

Campus BULC Malang

THESIS TITLE THE EFFECT OF SELF-INFLUENCER CONGRUENCE, PARASOCIAL IDENTIFICATION, AND PERCEIVED SUPPORTING MOTIVES ON CONSUMER PURCHASE DECISIONS FOR BEAUTY PRODUCTS IN JABODETABEK