DERAL VALENTIARA

2501971856

Degree Strata 1

Program/Study Program Business Creation

Faculty/School BBS Undergraduate Program

THESIS TITLE ANALYSIS OF THE INFLUENCE OF BRAND FAMILIARITY ON PURCHASE INTENTION THROUGH INVOLVEMENT ON BRAND SOCIAL MEDIA AND ATTITUDE TOWARDS BRAND SOCIAL MEDIA AS A STRATEGY FOR BUSINESS DEVELOPMENT OF NASI BAKAR GOODESS