NATHANAEL EZRA

2501985344

Degree Strata 1

Program/Study Program Business Creation

Faculty/School BBS Undergraduate Program

THESIS TITLE BUSINESS DEVELOPMENT OF MIE CHILL THROUGH THE ANALYTICAL APPROACH OF THE INFLUENCE OF ATTITUDE, UTILITARIAN VALUES AND HEDONIC VALUES ON PURCHASE DECISIONS OF MIE CHILI OIL PRODUCTS THROUGH FOOD DELIVERY APPLICATIONS