ANDINI DEANNESA

2502004361

Degree Strata 1

Program/Study Program Public Relations (Malang Campus)

Faculty/School Faculty of Digital Communication and Hotel & Tourism

THESIS TITLE ANALYSIS OF THE ADOPTION PROCESS OF THE LEBU DIGITAL (LE-DIG) INNOVATIVE PROGRAM IN THE CANGKINGAN VILLAGE, INDRAMAYU REGENCY: A DIFFUSION OF INNOVATION THEORY PERSPECTIVE