BINUS @
Greater Jakarta
Bandung
Malang
BINUS Graduation
More
Graduation
Wisuda 76
MUHAMMAD DZAKI HAFEEZ
MUHAMMAD DZAKI HAFEEZ
2502006146
Degree
Strata 1
Program/Study Program
Creativepreneurship
Faculty/School
BINUS Business School Undergraduate Program
Campus
BINUS
@ Bandung Campus
THESIS TITLE
UNDERSTANDING IMPULSIVE BUYING BEHAVIOR IN TIKTOK LIVE COMMERCE USING THE STIMULUS-ORGANISM-RESPONSE FRAMEWORK