MUHAMMAD ARYA FARREL

2502031652
Degree Strata 1
Program/Study Program Information Systems & Management
Faculty/School School of Information Systems
Campus BINUS
@ Kemanggisan Campus
THESIS TITLE AN INTEGRATED MODEL OF CUSTOMER PURCHASE BEHAVIOR IN E-COMMERCE MARKETPLACES: THE INTERPLAY OF TRUST, SATISFACTION, BEHAVIORAL CONTROL, AND PERFORMANCE EXPECTANCY IN AI CHATBOTS

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