SYAFITRI KUMALA DEWI

2502036792

Degree Strata 1

Program/Study Program Business Management (PJJ)

Faculty/School BINUS Online Learning

THESIS TITLE THE EFFECT OF CUSTOMER ENGAGEMENT THROUGH SOCIAL MEDIA MARKETING ON BRAND LOYALTY WITH THE VARIABLE BRAND ATTACHMENT AND CUSTOMER TRUS (STUDY ON KOPI GUCIS CUSTOMER ON INSTAGRAM)