BIANCA AURELLIA SARASWATI

2502045241
Degree Strata 1
Program/Study Program Marketing Communication
Faculty/School Faculty of Digital Communication and Hotel & Tourism
Campus BINUS
@ Kemanggisan Campus
THESIS TITLE THE INFLUENCE OF SOCIAL MEDIA MARKETING ON ALCHEMIST FRAGRANCE INSTAGRAM ACCOUNT TOWARDS FOLLOWERS PURCHASE INTENTION OF "LES CLASSIQUES" CAMPAIGN

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