M. RIZA UBAIDILLAH

2502102812

Degree Strata 1

Program/Study Program Business Management

Faculty/School BBS Undergraduate Program

Campus BULC Malang

THESIS TITLE THE MEDIATING ROLE OF CORPORATE CREDIBILITY AND THE MODERATING ROLE OF PERCEIVED RISK IN THE EFFECT OF DIGITAL MARKETING CAPABILITY AND PERSONAL RELATIONSHIP ADVANTAGE ON PURCHASE INTENTION