SHERLIE

Degree Strata 1

Program/Study Program Business Management (PJJ)

Faculty/School BINUS Online Learning

GPA 3.95

Achievement Summa Cum Laude

THESIS TITLE THE INFLUENCE OF PERCEIVED CORPORATE SOCIAL RESPONSIBILITY AND PERCEIVED PRODUCT SUPERIORITY ON ADVOCACY-BASED LOYAL BEHAVIOR THROUGH BRAND TRUST AMONG PERSONAL CARE PRODUCT CONSUMERS IN INDONESIA