JESSICA APRILIA

Degree Strata 1

Program/Study Program Business Management (PJJ)

Faculty/School BINUS Online Learning

GPA 3.97

Achievement Summa Cum Laude

THESIS TITLE ANALYSIS OF THE INFLUENCE OF MARKETING STRATEGIES SOCIAL MEDIA ON THE SUSTAINABILITY OF CULINARY SMALL AND MEDIUM ENTERPRISES (UMKM) IN PALEMBANG CITY, INDONESIA