NADYA OKTAVIAN PRAHARDI

Degree Strata 1

Program/Study Program Business Management (PJJ)

Faculty/School BINUS Online Learning

GPA 3.95

Achievement Summa Cum Laude

THESIS TITLE THE INFLUENCE OF SALES PROMOTION AND HEDONIC BROWSING ON ONLINE IMPULSIVE BUYING BEHAVIOR OF E-COMMERCE CUSTOMERS IN CITY OF SURABAYA