MEGA SILVIANA SUKARNI PUTRI

2502445170
Degree Strata 2
Program/Study Program Communication
Faculty/School BINUS Graduate Program
THESIS TITLE THE IMPACT OF SOURCE CREDIBILITY FROM USING CELEBRITY ENDORSERS ON INSTAGRAM AND VIRTUAL TRY-ON TECHNOLOGY ON REPURCHASE INTENTIONS OF MAYBELLINE PRODUCTS ON THE SHOPEE APPLICATION: THE MEDIATING ROLE OF PERCEIVED VALUE

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