VERIDIANA MELIA

2502446040
Degree Strata 2
Program/Study Program Communication
GPA 4
Achievement Excellent, Summa Cum Laude, Wisudawan Terbaik
THESIS TITLE The Influence of Personal Selling, Social Media Marketing, and E-Word of Mouth on Purchase Intention of InsurTech Products through the Mediation of Insurance Literacy and Brand Equity