EMMA FAWZIA HAFSARI

2502474063

Degree Strata 2

Program/Study Program MM (Management)

Faculty/School BINUS Business School Master Program

THESIS TITLE THE INFLUENCE OF PERCEIVED CREDIBILITY AND ARGUMENT QUALITY OF AFFILIATORS, AS WELL AS CONSUMER SHOPPING MOTIVATION ON PURCHASE DECISIONS OF BEAUTY AND PERSONAL CARE PRODUCTS ON TIKTOK SHOP