CHRISTOPHER HANS SANJAYA

Degree Strata 1

Program/Study Program International Business Management - Global

Faculty/School BBS Undergraduate Program

GPA 3.69

Achievement Wisudawan Terbaik

THESIS TITLE THE IMPACT OF CONSUMER BRAND ENGAGEMENT, INFLUENCER COLLABORATION, AND ELECTRONIC WORD OF MOUTH ON COMPANY X'S BRAND AWARENESS AMONG UNIVERSITY STUDENTS UTILIZING TIKTOK IN LOCAL SMES