JEREMY CRISTIAWAN

2540133051

Degree Strata 1

Program/Study Program Creativepreneurship (Bandung Campus)

Faculty/School BBS Undergraduate Program

THESIS TITLE THE INFLUENCE OF HOST CREDIBILITY ON IMPULSE BUYING WITH FLOW EXPERIENCE AS A MEDIATOR AND FASHION PRODUCT CATEGORY GENDER AS A MODERATOR IN LIVE STREAMING SOCIAL COMMERCE TIKTOK AMONG GENERATION Z IN JAKARTA