HANSEL BRYANT ONGKOHALIM

2602081065
Degree Strata 1
Program/Study Program Business Creation
Faculty/School BINUS Business School Undergraduate Program
Campus BINUS
@ Alam Sutera Campus
THESIS TITLE HANSEL GELATO BUSINESS STRATEGY TO INCREASE WILLINGNESS TO PAY: UNDERSTANDING THE EFFECTS OF BRAND LOYALTY, ATTACHMENT, AND STRENGTH

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