ANINDHITA AYU RAHMANIA

2602083650
Degree Strata 1
Program/Study Program Marketing Communication
Faculty/School Faculty of Digital Communication and Hotel & Tourism
Campus BINUS
@ Alam Sutera Campus
THESIS TITLE FROM MOTORSPORT TO DIGITAL LIFESTYLE : HOW FORMULA 1'S TIKTOK BRANDING SHAPES INDONESIAN GEN Z FEMALE FANDOM AND IDENTITY

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