BINUS @
Greater Jakarta
Bandung
Malang
BINUS Graduation
More
Graduation
Wisuda 76
PHOEBE ABIGAIL SUTANTO
PHOEBE ABIGAIL SUTANTO
2602090694
Degree
Strata 1
Program/Study Program
Global Business Marketing
Faculty/School
BINUS Business School Undergraduate Program
Campus
BINUS
@ Kemanggisan Campus
THESIS TITLE
TECHNOLOGICAL INNOVATION AND CONSUMER BEHAVIOR: THE IMPACT OF AI-BASED PERSONALIZED SKINCARE ON CUSTOMER SATISFACTION