VIOLLA CHRISTI NATALIA

2602106761
Degree Strata 1
Program/Study Program Creativepreneurship
Faculty/School BINUS Business School Undergraduate Program
Campus BINUS
@ Bandung Campus
THESIS TITLE THE IMPACT OF INFLUENCER AND BRAND AMBASSADOR'S DIGITAL CONTENT ON GEN Z'S PURCHASE INTENTION IN BEAUTY PRODUCTS ON TIKTOK PLATFORM.

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