BINUS @
Greater Jakarta
Bandung
Malang
BINUS Graduation
More
Graduation
Wisuda 75
PUTRI ANASTASYA
PUTRI ANASTASYA
2602139154
Degree
Strata 1
Program/Study Program
Creativepreneurship
Faculty/School
BBS Undergraduate
Campus
BINUS
@ Bandung Campus
THESIS TITLE
THE INFLUENCE OF BRAND IMAGE, CONVENIENCE, AND CONSUMER PREFERENCES ON PURCHASING DECISIONS FOR HOYOVERSE MERCHANDISE THROUGH THE SHOPEE MARKET PLACE