LOURENSIUS ALVIN

2602149514
Degree Strata 1
Program/Study Program Global Business Marketing
Faculty/School BINUS Business School Undergraduate Program
Campus BINUS
@ Kemanggisan Campus
THESIS TITLE THE INFLUENCE OF LIVE STREAMING INTERACTIVITY AND YOUTUBER CREDIBILITY ON PURCHASING DECISIONS THROUGH CONSUMER TRUST IN AFFILIATE MARKETING ON YOUTUBE

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