BINUS @
Greater Jakarta
Bandung
Malang
BINUS Graduation
More
Graduation
Wisuda 76
CALLISTA EFFIE KAY
CALLISTA EFFIE KAY
2602157541
Degree
Strata 1
Program/Study Program
Global Business Marketing
Faculty/School
BINUS Business School Undergraduate Program
Campus
BINUS
@ Alam Sutera Campus
THESIS TITLE
A COMPARATIVE STUDY OF MARKETING STRATEGIES OF LOCAL VS. INTERNATIONAL ESPORT TEAMS: OPPORTUNITIES AND CHALLENGES IN THE GLOBAL MARKET