I KETUT BAGUS DANANJAYA NESA PRAWANGSA

2602176074

Degree Strata 1

Program/Study Program International Business Management

Faculty/School BINUS Business School Undergraduate Program

THESIS TITLE THE IMPACT OF PERCEIVED RISK AND CONSUMER TRUST ON CROSS-BORDER FASHION SHOPPING E-COMMERCE PLATFORM ADOPTION AMONG GENERATION Z ON SHOPEE AND TIKTOK SHOP INDONESIA