BINUS @
Greater Jakarta
Bandung
Malang
BINUS Graduation
More
Graduation
Wisuda 76
FRENKY KWEE
FRENKY KWEE
2602181074
Degree
Strata 1
Program/Study Program
Information Systems
Faculty/School
School of Information Systems
Campus
BINUS
@ Kemanggisan Campus
THESIS TITLE
THE ROLE OF CHATBOT-AI AND DIGITAL INTERACTIONS ON E-COMMERCE CUSTOMER LOYALTY AMONG GENERATION Y (MILLENNIALS)